Paglieri conquista i Brands Award 2024: a distinguersi Mon Amour, con l’ammorbidente Blu Mare e Felce Azzurra con il bagnodoccia Fiori di Luna
L’ammorbidente Mon Amour Blu Mare vince per le Rotazioni nella categoria Detergenza e cura tessuti e si aggiudica il premio tra i Top Brand
Grande successo anche per il bagnodoccia Fiori di Luna di Felce Azzurra, con il premio New Entry
Alessandria, 11 luglio 2024 – Nuovi traguardi per Paglieri - azienda piemontese leader di mercato nella produzione di prodotti per la cura del corpo, del bucato e della casa - e i suoi brand Mon Amour e Felce Azzurra.
Ieri, in occasione della cerimonia di premiazione dei Brands Award 2024 - l’iniziativa che premia le migliori performance di marca nei beni di largo consumo del retail moderno – che si è tenuta presso l’elegante cornice dell’Hotel Melià a Milano, l’Ammorbidente Mon Amour Blu Mare 3litri - 60 lavaggi ha vinto il premio per le Rotazioni nella categoria Detergenza e cura tessuti, e, sempre nella stessa categoria, il premio Top Brand. Si aggiudica inoltre uno dei premi New Entry, il Bagnodoccia Felce Azzurra Fiori Di Luna, la nuova linea lanciata da Paglieri sul mercato lo scorso anno.
Mon Amour, brand di punta di Paglieri, interamente dedicato alla cura del bucato, si contraddistingue per il suo impegno nella sperimentazione di formule innovative e di profumi ricercati, come testimonia il successo tra i consumatori della fragranza dell’Ammorbidente Mon Amour Blu Mare 3litri - 60 lavaggi, che richiama nelle sue note la freschezza del mare.
La linea Fiori di Luna del bagnodoccia di Felce Azzurra, è stata lanciata da Paglieri nel settembre 2023, ed è la prima dedicata al benessere del sonno in Italia che utilizza la tecnologia olfattiva brevettata DreamScentz™, migliorando la qualità del riposo e offrendo ai consumatori una sensazione di rilassamento. Fiori di Luna – Essenza Rilassante ha conquistato nel 2024 anche il premio Eletto Prodotto dell’Anno, per la categoria Diffusori Ambiente, con oltre il 95% di user “estremamente soddisfatti”.
"Siamo orgogliosi che i consumatori italiani abbiano riconosciuto la portata innovativa e il valore della continua ricerca che hanno contribuito alla vittoria di Mon Amour Blu Mare e del Bagnodoccia Fiori di Luna di Felce Azzurra, in diverse categorie dei Brands Award 2024. - dichiara Matteo Tranfaglia, Marketing Director di Paglieri SpA – I riconoscimenti ottenuti dai due brand 100% Made in Italy, confermano il nostro impegno nel contesto imprenditoriale del sistema Paese e la nostra attenzione proiettata alle sfide del futuro, per comprendere e rispondere alle esigenze sempre in evoluzione di tutti i consumatori”.
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PAGLIERI SpA nasce nel 1807 ad Alessandria grazie alla maestria di Lodovico Paglieri. Oggi l’Azienda è leader di mercato nella produzione di prodotti per la cura del corpo, del bucato e della casa, tutti caratterizzati da un approfondito studio e sviluppo del profumo. Con i suoi oltre 200 anni di storia è simbolo d’imprenditorialità italiana in oltre 50 Paesi nel mondo. Creatrice del brand Felce Azzurra, ha continuato il suo percorso sviluppando nuovi marchi per esigenze specifiche. Nel ramo personal care, Paglieri è proprietaria dei marchi Felce Azzurra Bio, - una gamma per chi è particolarmente attento all’ambiente, Cléo – una linea appositamente concepita per la cura quotidiana del corpo femminile, Labrosan – burri di cacao per la cura delle labbra e SapoNello – la linea che si prende cura della pelle delicata dei più piccoli. Nel ramo home & fabric care Felce Azzurra il Bianco e Mon Amour – ammorbidenti, detersivi e additivi per un bucato protetto e profumato e Aria di Casa, una linea completa di profumatori per ogni stanza della casa. Oltre ai brand di proprietà, il Gruppo Paglieri fonda nel 2001 Selectiva Spa, che per prima porta il concetto del gourmand in profumeria declinato in bagni, creme corpo e profumi con i marchi Aquolina e Pink Sugar.
MSL ITALIA - Ufficio stampa PAGLIERI Spa
Laura Piovesan - laura.piovesan@mslgroup.com - 335 739 0159
Marta Rumoro - marta.rumoro@mslgroup.com - 340 006 6755
Marco Rivetta - marco.rivetta.ext@mslgroup.com - 02 773 36280
Immediapress
Jiangxi’s Intangible Cultural Heritage: Preserving...
NANCHANG, CHINA - Media OutReach Newswire – 15 November 2024 - Recently, at the 8th China Intangible Cultural Heritage Expo, Jiangxi's paper-cutting, traditional Chinese medicine, ceramics, and other intangible cultural heritage crafts gained great attention from many media outlets and visitors.
https://youtu.be/nYpz08oadds
Jiangxi's intangible cultural heritage is rich and varied. These crafts and projects not only reflect the remarkable achievements of Jiangxi people in opera, textile, ceramic production, folk culture, and other areas but also showcase the diversity and uniqueness of Jiangxi culture.
Jiangxi Ruichang paper-cutting is one of the national-level intangible cultural heritages. During festivals such as the Spring Festival and Mid-Autumn Festival, local residents will use ordinary red paper to cut out patterns of flowers, birds, insects, fish, and other designs, expressing their aspirations for a wonderful life.
The skills of Chinese herbal medicine processing are also techniques accumulated over thousands of years by Jiangxi people, attracting the attention of many foreign friends. Jiayi, a graduate student majoring in acupuncture and thermosensitive moxibustion at Jiangxi University of Chinese Medicine, is currently learning the skill of processing Fructus Aurantii.
In Nanchang, Jiangxi, porcelain plate painting has been handed down through generations. This craft involves painting on porcelain and firing it, developing on the basis of traditional Chinese painting techniques, ceramic painting, and Western photography. It is now also popular among young people.
Jiangxi's intangible cultural heritages originate from the lives of ordinary people and reflect the unique local materials and culture. These special skills are also favored by many international students.
Recently, Jiangxi will also hold a series of intangible cultural heritage performances, hoping that more young people and overseas friends can learn about these crafts' culture and ensure they are passed down and preserved for future generations.
Immediapress
Trade Republic has passed on more than 1 billion euro in...
• Trade Republic set a new standard for the banking industry, by passing through the ECB interest rate directly to its customers since January 2023. This accumulated to more than 1 billion euro in interest payments in under 2 years.
• Europe's largest savings platform is thus once again demonstrating its commitment to change the status quo as the average European household loses over 700 euro per year, by not getting enough interest on their cash deposits.
• With 3.25 percent interest per year, 1 percent Saveback on card payments, and free savings plans, Trade Republic offers the fairest savings options for all Europeans.
BERLIN, GERMANY - EQS Newswire - 15 November 2024 - Trade Republic, Europe's largest savings platform, has reached the next milestone: Since the introduction of the interest offer in January 2023, over 1 billion euro in interest has been passed on to customers across Europe. For several months now, Trade Republic has been setting a new standard in the banking industry by passing the full ECB interest rates directly through to its customers. The average European household loses over 700 euro per year by not receiving enough interest on their cash deposits according to the latest figures shared from the European Central Bank.
"It's a wide belief that banks only serve their needs and neglect the customer. With Trade Republic we strive to change that. We pursue to offer the most attractive banking offering, fair and transparent. That's why we pass the full ECB interest rate to our customers. While all other banks keep a margin to themselves, introduce hidden conditions and time limits", says Christian Hecker, co-founder of Trade Republic. "With our 1 percent Saveback offering on all payments, free ETF savings plans and 3.25 percent interest per year on uninvested cash, a new generation of European savers can now shape their entire financial life with Trade Republic."
According to the latest figures from the European Central Bank the average European household receives just 0.37 percent interest per year. At the same time, 200 Million European households hold around 5 trillion euro in overnight deposits in their accounts. To put this into perspective: The average European household receives an annual interest of 93 euro on their savings, losing over 700 euro by not getting the full ECB interest rate, unlike Trade Republic customers.
Over recent years Trade Republic evolved from a brokerage platform to a broad savings platform with a banking license including an interest bearing account and a card that automatically invests 1 percent of card payments into an asset of your choice, free of charge. Connecting every banking feature with the most efficient way of saving and investing underlines the company's claim to continue to be an innovation driver in the financial technology industry in Europe.
About Trade Republic
Trade Republic is on a mission to set millions of Europeans up for wealth creation with secure, easy and commission-free access to capital markets. With customers across 17 European countries and billions of assets under management, Trade Republic is already the home screen app for many Europeans to manage their wealth. It offers savings plans, fractional trading of shares, ETFs, bonds as well as derivatives and crypto and, from January 2024, the Trade Republic card with a 1 percent Saveback reward. Trade Republic is a full-service bank and is supervised by the Bundesbank and BaFin. As Europe's largest broker and leading savings platform, Trade Republic has received growth capital from leading global investors such as Accel, Peter Thiel's Founders Fund, Ontario Teachers', Sequoia and TCV. The Berlin-based company was founded in 2015 by Christian Hecker, Thomas Pischke and Marco Cancellieri.
Immediapress
Chancay to Shanghai — Alpacas on the Move
LIMA, PERU / SHANGHAI, CHINA - Media OutReach Newswire - 15 November 2024 - "From Chancay to Shanghai," this expression has become quite popular in Peru, and it has finally become a reality.
https://www.youtube.com/watch?v=0xQOius-1i4&t=1s
China's financial hub Shanghai, which has the world's largest port, is expected to welcome more goods from Latin America. And from Shanghai, these products will be shipped throughout Asia.
The Chancay Port, which was constructed by Chinese companies, allows cargos to be shipped directly from Peru to China — the short transit time will only be 23 days. It has officially opened on November 14.
The port is expected to generate 4.5 billion US dollars of annual economic benefit for Peru, accounting for 1.8% of the GDP. It will also provide thousands of direct and indirect jobs for local people.
All these mean immense business opportunities to Peruvian entrepreneurs.
Alpaca plush toy makers Ysabel Zea has been doing business with China for eight years. She has been attending the China International Import Expo for three years for showing her new products to Chinese consumers.
In the past, it took over 60 days for goods to be shipped from Lima to Shanghai. But the shortening transit means a lot to her.
"It means future. It means works for more artisans in Peru. It means opportunities, more income for families, better education for sons and daughters. It means just hope," says Zea.
It's not only about China and Peru. The Chancay Port also provides growing space to the Asia-Pacific region.
Cargo shipped from Peru to China can make a stop in Shanghai and then go to places like Japan, South Korea and South East Asia.
That means residents in Asia will have better opportunities to enjoy fresher coffee, avocados and blueberries from Latin America.
To Peruvian exporters like Ysabel Zea, the Chancay Port also means their products can reach a larger market.
"Now with the new port of Chancay, many opportunities acome. It will be easier for us to bring our products here to Chancay and then to Shanghai," says Zea.
Now, "From Chancay to Shanghai," this expression has become a reality.