Kimbino: un’idea semplice che pensa all’ambiente e accontenta i consumatori
Milano, 15 Novembre 2024 - Le storie di successo partono spesso da idee che non guardano solo all’interesse economico, ma che pensano all’ambiente e alla sostenibilità, è questo il caso di Kimbino.
Kimbino è una piattaforma per consultare i volantini online che sta avendo grande successo, non solo in Italia, ma in molte altre nazioni. Circa 50 milioni di utenti si affidano a Kimbino mensilmente per risparmiare sulla spesa, in Bulgaria il successo è pazzesco con 1 milione di utenti al mese. L’app è stata scaricata da Google Play da oltre 500.000 dispositivi e ha ricevuto più di 12.000 recensioni. In Italia il sito di kimbino viene visualizzato da più di 270 mila utenti al mese.
Ma come nasce un progetto di questa portata?
Tutto parte dagli alberi
L’idea del progetto nasce dalla voglia di fare qualcosa per l’ambiente, in grado di spingere le persone a pensare in modo più ecologico. L’azienda ha preso a cuore il problema delle foreste. Una foresta, a discapito di quello che si può pensare, non è solo del legno, ma è un ecosistema complesso il cui equilibrio si crea in decine, se non centinaia di anni. Secondo l’ISPRA (Istituto Superiore per la Ricerca Ambientale) le foreste ospitano oltre l’80% delle specie terrestri di animali, piante e insetti. Non basta dunque, piantare un nuovo albero, per sostituirne uno abbattuto. Quando si tagliano gli alberi si altera un intero ecosistema e ci vogliono molti anni prima che questo si riprenda.
L’azienda era però consapevole che l’ambiente non poteva essere il motore principale per creare un progetto di successo, bisognava offrire qualcosa di concreto alle persone. Ecco allora che alla salvaguardia degli alberi si aggiunge la possibilità di risparmiare. La combinazione di questi due aspetti ha portato all’idea su cui si base Kimbino. Molte persone acquistano i prodotti approfittando degli sconti e vanno da un negozio all’altro per cercare il prezzo più basso, grazie ai volantini online questo non è più necessario. Gli utenti possono programmare gli acquisti direttamente da casa, aiutando l’ambiente, ma salvaguardando allo stesso tempo anche il proprio portafoglio.
Il successo internazionale
Ad oggi Kimbino è disponibile in 44 paesi. Il suo successo su scala internazionale è in particolare legato alla capacità di ascoltare le esigenze degli utenti, cercando di soddisfarle il più possibile. Le persone apprezzano il fatto di trovare volantini aggiornati di diversi negozi nello stesso posto. Inoltre, l’app è stata sviluppata pensando a come gli utenti potevano interagire con essa. Il risultato? Un'applicazione semplice da utilizzare, funzionale e rapida, come si legge in una delle recensioni lasciate dagli utenti.
Il successo poi è sicuramente legato al fatto che sempre più persone si preoccupano per la salvaguardia dell’ambiente e quindi sono contente di poter consultare diversi volantini online senza dover sprecare più carta.
I maggiori vantaggi di Kimbino
Kimbino piace soprattutto perché permette di risparmiare. Grazie alla varietà di volantini, e alla possibilità di scegliere i negozi vicino alla propria città, è possibile sapere se il prodotto che si vuole acquistare è in sconto e fino a quando. In più con il motore di ricerca si può osservare se l’articolo che interessa è presente nei volantini e qual è il suo prezzo.
Tra l’altro si può impostare l’app in modo da ricevere una notifica quando escono i volantini dei negozi preferiti.
Cosa fare per sfogliare i volantini
È possibile sfogliare i volantini direttamente dal sito in italiano www.kimbino.it, non c’è bisogno di iscriversi o di creare un profilo. Chi invece desidera rimanere aggiornato sui volantini dei suoi negozi preferiti, o vuole rendere l’esperienza più personale, può creare un account o scaricare l’app. Tutti i servizi di Kimbino sono totalmente gratuiti.
Kimbino è la dimostrazione di come sostenibilità e guadagno possano essere due parti della stessa medaglia. Un progetto in grado di dimostrare come da un’idea green possa nascere il successo di un’azienda.
Per maggiori informazioni
Sito web: https://www.kimbino.it/
Immediapress
Jiangxi’s Intangible Cultural Heritage: Preserving...
NANCHANG, CHINA - Media OutReach Newswire – 15 November 2024 - Recently, at the 8th China Intangible Cultural Heritage Expo, Jiangxi's paper-cutting, traditional Chinese medicine, ceramics, and other intangible cultural heritage crafts gained great attention from many media outlets and visitors.
https://youtu.be/nYpz08oadds
Jiangxi's intangible cultural heritage is rich and varied. These crafts and projects not only reflect the remarkable achievements of Jiangxi people in opera, textile, ceramic production, folk culture, and other areas but also showcase the diversity and uniqueness of Jiangxi culture.
Jiangxi Ruichang paper-cutting is one of the national-level intangible cultural heritages. During festivals such as the Spring Festival and Mid-Autumn Festival, local residents will use ordinary red paper to cut out patterns of flowers, birds, insects, fish, and other designs, expressing their aspirations for a wonderful life.
The skills of Chinese herbal medicine processing are also techniques accumulated over thousands of years by Jiangxi people, attracting the attention of many foreign friends. Jiayi, a graduate student majoring in acupuncture and thermosensitive moxibustion at Jiangxi University of Chinese Medicine, is currently learning the skill of processing Fructus Aurantii.
In Nanchang, Jiangxi, porcelain plate painting has been handed down through generations. This craft involves painting on porcelain and firing it, developing on the basis of traditional Chinese painting techniques, ceramic painting, and Western photography. It is now also popular among young people.
Jiangxi's intangible cultural heritages originate from the lives of ordinary people and reflect the unique local materials and culture. These special skills are also favored by many international students.
Recently, Jiangxi will also hold a series of intangible cultural heritage performances, hoping that more young people and overseas friends can learn about these crafts' culture and ensure they are passed down and preserved for future generations.
Immediapress
Trade Republic has passed on more than 1 billion euro in...
• Trade Republic set a new standard for the banking industry, by passing through the ECB interest rate directly to its customers since January 2023. This accumulated to more than 1 billion euro in interest payments in under 2 years.
• Europe's largest savings platform is thus once again demonstrating its commitment to change the status quo as the average European household loses over 700 euro per year, by not getting enough interest on their cash deposits.
• With 3.25 percent interest per year, 1 percent Saveback on card payments, and free savings plans, Trade Republic offers the fairest savings options for all Europeans.
BERLIN, GERMANY - EQS Newswire - 15 November 2024 - Trade Republic, Europe's largest savings platform, has reached the next milestone: Since the introduction of the interest offer in January 2023, over 1 billion euro in interest has been passed on to customers across Europe. For several months now, Trade Republic has been setting a new standard in the banking industry by passing the full ECB interest rates directly through to its customers. The average European household loses over 700 euro per year by not receiving enough interest on their cash deposits according to the latest figures shared from the European Central Bank.
"It's a wide belief that banks only serve their needs and neglect the customer. With Trade Republic we strive to change that. We pursue to offer the most attractive banking offering, fair and transparent. That's why we pass the full ECB interest rate to our customers. While all other banks keep a margin to themselves, introduce hidden conditions and time limits", says Christian Hecker, co-founder of Trade Republic. "With our 1 percent Saveback offering on all payments, free ETF savings plans and 3.25 percent interest per year on uninvested cash, a new generation of European savers can now shape their entire financial life with Trade Republic."
According to the latest figures from the European Central Bank the average European household receives just 0.37 percent interest per year. At the same time, 200 Million European households hold around 5 trillion euro in overnight deposits in their accounts. To put this into perspective: The average European household receives an annual interest of 93 euro on their savings, losing over 700 euro by not getting the full ECB interest rate, unlike Trade Republic customers.
Over recent years Trade Republic evolved from a brokerage platform to a broad savings platform with a banking license including an interest bearing account and a card that automatically invests 1 percent of card payments into an asset of your choice, free of charge. Connecting every banking feature with the most efficient way of saving and investing underlines the company's claim to continue to be an innovation driver in the financial technology industry in Europe.
About Trade Republic
Trade Republic is on a mission to set millions of Europeans up for wealth creation with secure, easy and commission-free access to capital markets. With customers across 17 European countries and billions of assets under management, Trade Republic is already the home screen app for many Europeans to manage their wealth. It offers savings plans, fractional trading of shares, ETFs, bonds as well as derivatives and crypto and, from January 2024, the Trade Republic card with a 1 percent Saveback reward. Trade Republic is a full-service bank and is supervised by the Bundesbank and BaFin. As Europe's largest broker and leading savings platform, Trade Republic has received growth capital from leading global investors such as Accel, Peter Thiel's Founders Fund, Ontario Teachers', Sequoia and TCV. The Berlin-based company was founded in 2015 by Christian Hecker, Thomas Pischke and Marco Cancellieri.
Immediapress
Chancay to Shanghai — Alpacas on the Move
LIMA, PERU / SHANGHAI, CHINA - Media OutReach Newswire - 15 November 2024 - "From Chancay to Shanghai," this expression has become quite popular in Peru, and it has finally become a reality.
https://www.youtube.com/watch?v=0xQOius-1i4&t=1s
China's financial hub Shanghai, which has the world's largest port, is expected to welcome more goods from Latin America. And from Shanghai, these products will be shipped throughout Asia.
The Chancay Port, which was constructed by Chinese companies, allows cargos to be shipped directly from Peru to China — the short transit time will only be 23 days. It has officially opened on November 14.
The port is expected to generate 4.5 billion US dollars of annual economic benefit for Peru, accounting for 1.8% of the GDP. It will also provide thousands of direct and indirect jobs for local people.
All these mean immense business opportunities to Peruvian entrepreneurs.
Alpaca plush toy makers Ysabel Zea has been doing business with China for eight years. She has been attending the China International Import Expo for three years for showing her new products to Chinese consumers.
In the past, it took over 60 days for goods to be shipped from Lima to Shanghai. But the shortening transit means a lot to her.
"It means future. It means works for more artisans in Peru. It means opportunities, more income for families, better education for sons and daughters. It means just hope," says Zea.
It's not only about China and Peru. The Chancay Port also provides growing space to the Asia-Pacific region.
Cargo shipped from Peru to China can make a stop in Shanghai and then go to places like Japan, South Korea and South East Asia.
That means residents in Asia will have better opportunities to enjoy fresher coffee, avocados and blueberries from Latin America.
To Peruvian exporters like Ysabel Zea, the Chancay Port also means their products can reach a larger market.
"Now with the new port of Chancay, many opportunities acome. It will be easier for us to bring our products here to Chancay and then to Shanghai," says Zea.
Now, "From Chancay to Shanghai," this expression has become a reality.